Ines Rosales Olive Oil Tortas – Spain & US
Packaging, Photography, Food Styling
A beloved Spanish brand crafting hand-made olive oil tortas from a 100-year-old family recipe—now with fresh packaging for modern shelves.
Inés Rosales is a family-owned Spanish company known for their traditional sweet and savory olive oil tortas, each made by hand using a century-old recipe.
Our goal was to refresh the packaging for the U.S. market while honoring the brand’s heritage and artisanal roots. A bright, flavor-coded color palette was used to clearly differentiate each variety making the product line easy to shop and visually vibrant on shelf.
The updated designs feature simply styled charcuterie boards on the back, offering pairing suggestions that feel accessible. These lifestyle images were carried through to promotional materials, helping bridge the gap between tradition and modern presentation while reinforcing the brand’s story of quality, craft, and cultural pride.
