The Beehive is the brainchild of Chef Arnold Wong (formerly Bacar, Eos) and Chef Phil West (Third Rail, formerly Range)—also co-owners of The Treasury and Heartwood.

Their vision for a playful, mid-century cocktail lounge called for a brand identity that would match the vibe. We designed fun, mod-inspired graphics that reflect the space’s colorful interiors and capture the bold, optimistic spirit of the 1960s. From the logo to the menus and signage, every element was crafted to bring a dose of vintage charm and high-style attitude to the present day.